Qantas Frequent Flyers can now request upgrades via a new online, invitation-only, bidding system.
Bid Now Upgrades, to be gradually introduced across the Qantas network from this week, allows invited Frequent Flyers booked in Economy and Premium Economy to make an offer for a Business upgrade using a combination of money and Qantas Points.
Bid Now Upgrades will be allocated after all Classic Upgrade Rewards have been processed. The new system ranks below Classic Upgrade Rewards in terms of priority and value, but gives members the flexibility to supplement points with a cash payment.
Qantas Loyalty CEO Lesley Grant said Bid Now Upgrades will provide greater opportunity for customers to travel in Qantas’ premium cabins.
“As Australia’s leading loyalty program we are always exploring new ways for our Frequent Flyers to redeem their Qantas Points and we know that upgrading to a more premium cabin is something that many of our members aspire to,” she said.
“This is designed for Frequent Flyers who don’t have a balance high enough to request an upgrade using points alone.
“For a member who doesn’t have enough points to submit an upgrade request for their whole family, Bid Now Upgrades offers an alternative chance to travel at the front of the plane with their spouse and children using a combination of money and points.”
Ms Grant said Bid Now Upgrades will not change the process or priority for Frequent Flyers submitting Classic Upgrade Rewards more than 24 hours out from their scheduled departure.
“This new initiative will in no way impact the chances of members securing a Classic Upgrade Reward – these will always be confirmed first regardless of their Frequent Flyer tier and they remain the best value option,” she said.
While many other airlines offer similar upgrade bidding processes, Qantas’ Bid Now Upgrades is unique in the market being the only system to offer customers an upgrade option using a combination of points and money.